Friday, September 10, 2010

Weight Watchers Lose-A-Palooza

Lose-A-Palooza is a one day social media event happening on September 14th to help fight world hunger. Lose-A-Palooza is the cause behind the 7 week campaign Lose For Good® in which Weight Watchers will donate $1, up to $60,000 to Share Our Strength and Action Against Hunger.

Lose-A-Palooza runs for only ONE day and the objective is to drive as much social media awareness as possible for Lose For Good by means of twitter, facebook, blogs and foursquare. Every time Lose For Good is mentioned using an approved method on 9/14, Weight Watchers will track the mention and donate a dollar – up to $60,000. To get involved and learn more please visit .

So save the date SEPTEMBER 14th, and use your favorite social media to get the word out there to support a great cause to help the millions of people who go hungry everyday. Looking forward to seeing those tweets or retweets (hashtag #LoseForGood), facebook status' and blogs

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